Newborn Network is the reliable resource for postnatal parents – and birth dates –
enabling you to target them at the perfect moment.
Newborn Network leverages progressive technology to capture information on new parents.
Updated in near real time, Newborn Network delivers unique, highly responsive consumers who are actively
seeking products, services and information.
Data Sources & Segments
Newborn Network's exclusive, comprehensive data sources and continuous updates ensure strong performance.
First Party Data
CPG Company Data
Newborn Age: Ranging from Newborn to 24 Months
Defining Parent Characteristics: First-Time Parents, Affluent, Green-Aware, Digitally-Driven Parents and more
Ethnicity: African American, Hispanic/Latin American
Senior Vice President
Digital Audience Solutions